The best creatives in our industry gathered in London for The Drum Creative Out of Home Awards on 24 November.
The Grand Prix winners were WCRS and Ocean Outdoor UK for their 'Look at Me' campaign. Commenting on its effectiveness, chairwoman, Ann Wixley (Creative Director at OMD) said, "Look at Me was a unanimous choice for Grand Prix. The idea is grounded in real human insight, delivered simply and impact-fully and uses facial recognition technology in a fresh original way to make people stop, look and think. A perfect storm of ingredients for great outdoor."
SEE ALL OF THE 2015 WINNERS