Krow Communications: Fiat 500 LovedHighly commended
Category
Campaign: Integrated Campaign
Agency
Client
Fiat UK
Description
To celebrate the Fiat 500’s 60th anniversary we were asked to create a poster for Piccadilly Circus.
We asked Fiat fans on Facebook to send us a kiss, then took the best smooches and used them to create a Fiat 500 made out of kisses – a celebration of the love felt for this iconic car on its milestone birthday.